Archive for Domainers Toolbox
01.11.10
Posted in Domainers Toolbox at 7:37 pm by admin
In an ever-changing world it is important to have some stability. To this end you should look into registering your domain name because:
• Your domain name becomes a point of association for you. Clients remember your site and services by the domain name.
• Even if you change your web host the domain name would go with you and clients will be re-directed to your web site.
• Since brand recall is the basis to good marketing a permanent domain name will become the “brand” that represents your company.
Registering a domain is cheap. It only costs between US$ 1 and US$ 3 per month. Many registrars also offer free parking for the domain names. The registration can be done by the web host or you as an individual.
• Make a list of domain names you are using in your business and are likely to use.
• Write down the DNS IP addresses and the names of the primary and secondary servers.
• Choose a method of payment. Using a credit card is highly recommended as the registration is immediate.
• Select a registrar from the many available like, Yahoo, GoDaddy.com, Dotster.com, or Register.com. Read the terms and conditions carefully and do not hesitate to ask any relevant questions.
You must:
• Consider seriously the costs of re-registering the domains owned by you.
• Whether you will be in a position to sell any of the domains.
• If you should purchase other permutations of your domain to prevent cyber squatting. Think about dot.net; dot.biz; dot.co and so on.
• InterNic at http://www.internic.net/ provides information on Internet domain name registration services. It has an accredited registrar directory as well as an FAQ section.
• Network Solutions at http://www.networksolutions.com/whois/index.jhtml has a WHOIS database where one can find out which domains are registered and by whom along with website data. The search spans multiple registrar databases and throws up registration information on millions of domain names with different extensions.
• Yahoo Small Business Directory at http://dir.yahoo.com/Business_and_Economy/Business_to_Business/Communications_and_Networking/Internet_and_World_Wide_Web/Domain_Name_Registration/ is a comprehensive directory of 334 domain registration sites along with a brief description.
Valuable Insights:
• Make a list of domain names as well as extensions that you want to register. Ask yourself why you need these domains and what you plan doing with them. Of all the extensions dot.com is the most popular.
• It is not advisable to register the domain names with the web host . If you decide to use a new host you will save yourself immense trouble of moving the domain name as well. Always register with reputable and accredited companies.
• Choose the keywords carefully. Search engines favor keyword rich domain names. This will help in the marketing of the site.
• Coin a short domain name. Short names are remembered and are know to have better recall in memories of clients and casual browsers.
• Ensure that the domain name has topical relevance. It must convey a definite meaning and represent your business.
• Keep in mind applicable laws while choosing a domain name. Pay special attention to trademark and copyright laws.
Register your domain and gain peace of mind. It is inexpensive and protects your website and intellectual property.
Paul Wilson is a freelance writer for http://www.1888Discuss.com/domain/, the premier REVENUE SHARING discussion forum for Domain Forum including topics on domain trading, domain registration, domain sale and offers, adult domain and more.He also freelances for the premier Domain site http://www.1866Domains.com
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01.05.10
Posted in Domainers Toolbox at 7:59 am by admin
Content is King If you provide great content online users will make sure that they can find your website. You can create a domain with hyphens, longer phrases and words. You don’t want to use the 67 character maximum allowed for domain names, but 15 plus characters is totally acceptable.
To make your domain name memorable, it should be a short phrase that describes your website, your products or your particular area of expertise. If you provide reliable, accurate information, web users can use bookmarks or type the phrase directly into a search engine to get back to your site. This means that you will have to really focus on getting your domain name listed on as many search engines and directories as possible.
The other advantage to creating a domain name for an informational site is that most surfers search by typing in phrases and entire sentences into the search engines. A domain name that uses all of the words of a small phrase or sentence will easily filter to the top of the listing and keep your customers coming back.
Hot tip: If you don’t trust the engines to help your customers find you on a regular basis, make it easy for anyone to bookmark your site with a reminder button on your home page.
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12.06.09
Posted in Domainers Toolbox, Universe Of Travel, University of Search Engine Optimization at 9:10 am by admin
Getting Traffic to Your Site and to Your Bed and Breakfast is 2 Faces of the Same Coin
Driving traffic to your internet site or to your motel demands good foot work and draws of optimization both for your web site and for your hotel. The optimisation for your website will go via a well known SEO Supporter and the optimization for your bed and breakfast is mostly done by the bed and breakfast itself, a great case of a Purple Cow in hotels is the Fox Hotel in Copenhagen, which had a clean make over by creative people and was the base of the launching of the recent VW Fox in Denmark.
The basic affair to do is to find a strong address, for your website this means finding a great PHP host and a good domain, for your motel, this means holding a featured address in the town where your bed and breakfast is situated, preferable in the very core of town.
Holding a great address for your hotel brings lots of visitors just by itself. For your internet site this is not so plain, you need prominent rankings in search engines and to get these you will require to do search engine optimisation. A properly optimized website will land you loads of visitors to your web site, visitors who are possible customers at your bed and breakfast.
Search engine optimization in the travel industry is very tough and you will need the best SEO Company to do the preparation and execution of every jobs needed in the process. You must also be aware that SEO demands time, so solitaire is a virtue.
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11.03.09
Posted in Domainers Toolbox at 10:48 am by admin
What’s your domain name worth?
Perhaps it is better to ask how much a potential buyer would be willing to pay to acquire your domain name. If there was some interest in your domain name, you ought to, at least, have some kind of idea of its value. Generally, is the domain good or bad? If good, how good is it?
If you were to visit any domain reseller sites, you will find literally thousands of ridiculous names. If you scrutinize their asking prices, it will leave you shaking your head in amazement. They run into the thousands and even millions. Names like ApeChatsWorth.com…..It would be better to let them expire or sell cheap if you can find a ‘fool’.
So how do you tell if you have a winning name?
I know someone will be quick to say, “That’s easy. Get them appraised.”
Well, you could do that. But the problem with domain appraisals is that there are no industry standards. And you simply cannot put a market value on it and give an accurate appraisal by any standards. Perhaps, in that sense, a domain name is different from real estate because it is not something you can see or touch.
There are numerous companies and sites on the web that will evaluate your domain and give you their opinion on what your domain name is worth. Their services cost anywhere from between $10 to $50. They give you a nice certificate online. But let me tell you that, an appraisal certificate may not necessarily do anything for your domain name.
As can be expected, a single domain name can have vastly differing values when evaluated by different appraisers. Values can differ by tens of thousands of dollars. You have probably heard it being said over and over again that a domain name is only really worth what a buyer is willing to pay for it. Or what the buyer and seller can agree on to make a deal. So even if a domain name has been evaluated at $2,000 but if no one wants to pay out more than $200 for it, it is obvious the real value of the name is far less than the perceived value that it was originally appraised for.
If you have absolutely no idea what your domain name is worth, getting a professional appraisal may be useful as well as to give you a basis for an asking price if there was indeed someone interested in the name or simply to decide what you want to do with the domain name. A potential buyer already interested in a domain name you have, may be further swayed towards your position by an independent appraisal.
However, let me caution you to be careful. There are a number of thriving scams on the internet designed to play on your emotions and get your money. One instance is when a so-called “buyer” feigns interest in your domain name but requests first for an appraisal from a particular appraiser, just to be sure of the market value, he claims. Then, insists that no other appraisers will do. It doesn’t take a genius to see through this. If you pay for the appraisal, the so-called ‘buyer’ suddenly disappears, no doubt to fleece his next victim. Many fall for this cruel trick in their ecstasy imagining that finally, there was actually someone wanting their domain name. Before you spend any money, check out feedback on the website’s services from other customers. You can do this at Alexa.com. Simply enter the name of the website and you can see reviews and feedback from other customers.
A genuine buyer who wants your domain name is interested in it, NOT because some appraiser says it is worth a princely sum. But only because he himself sees it’s intrinsic value and/or has specific plans for the name. Keep this in mind.
There are a number of free domain appraisal services you could try just to test the waters around your name.
A number of domain name forums have active appraisal boards where you can post your domain names and someone will evaluate it for you. A search on your favorite engine will give you several options.
You may also have come across automated computer scripts online that give you a free instant evaluation of your domain name when you put in certain required details about your name. Those give you a ballpark figure but sometimes do grossly inflate the value. It is after all a script.
If you do decide to get and pay for a professional appraisal, make sure you are engaging a reputable company or you would end up blowing your money.
If you’re still undecided, let me take a look at your domain name and I’ll evaluate it for free. No obligations. See http://www.OpenForSale.com/ to submit your domain name.
Copyright 2005 Edwin John
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